we were consistently getting over 45% of traffic from mobile. and our platform was not that much optimised for mobile experience.
So we had 2 options
We decided to do both
as we wanted our web version to support mobile and make it more easy to use for the customer.
Mobile App was pretty much blank canvas and we could experiment to create a separate and interesting experience on mobile
we wanted our mobile app to be free from constraints of existing platform as much as possible. So we sat together and formed a team which would work independently with sole focus in mind
<aside> 💡 How can we make it more easy and engaging for the borrower ?
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